The Drum: "GoDaddy digs deeper into its Super Bowl examination of the internet with the Onion"

Barb Rechterman, chief marketing officer of GoDaddy, said: "The Internet universally changed how we live, work, shop, communicate, and entertain, and we explore that more in this new campaign, with a twist. We've always infused our marketing with a unique sense of humour, and partnering with Onion Labs means we get to show that off."

To bring the series to life, GoDaddy has for the first time collaborated with the media brand's in-house agency on a campaign. As a result the videos were produced by the Onion Labs team.

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