Campaign: Delivery Combine
3 weeks until the big game, and Pizza Hut wanted in. They were able to secure a last minute deal with Pittsburgh Steeler and former Pizza Hut employee DeAngelo Williams but needed a quick-fire, cost efficient content strategy that would raise awareness for brand during the biggest marketing event of the year.
During those 3 weeks, an original video series celebrating hard-work and dedication (whether you’re a Pro Athlete or a Pizza Hut delivery guy) and targeted distribution strategy was planned, executed and launched. Just in time for kick off.